Hello! I'm Aya...

I thrive in the creative chaos of cross-functional teams—turning complex problems into elegant solutions together.

My grandmother and mother collaborated with medical teams to heal people. I do something similar: work alongside engineers and researchers to untangle user problems and build products that actually work.

While I'm facilitating design sprints and mentoring designers to elevate team thinking, I'm also building my startup Swurl and seeking my next leadership challenge.

I'm drawn to companies where collaboration isn't just a buzzword—where brilliant people listen to each other and build something bigger than any of us could alone.

Case studies

A quick snapshot:

I run co-design sessions to understand user needs and turn insights into features people actually want. Through usability testing and heuristic evaluations, I make experiences accessible for wider audiences—because good design should work for everyone.

Working in AI means constantly learning and pivoting, which is honestly the exciting part. We're figuring out entirely new ways to design, and building my startup while staying current with AI tools has taught me to adapt quickly and integrate emerging technologies into workflows that enhance human creativity.

What my coworkers say

I've had the privilege of working with Aya for over a year and a half. One of Aya's stand-out qualities is her ability to "think differently". Challenging the status quo with an eye towards improving experience to better meet user needs is a regular activity. I'm so encouraged and thankful to have her on the team to help us challenge our assumptions and re-evaluate the way we envision experiences to better serve customer needs while still meeting the business goals.

Job Daiello
Senior UX Design Manager for Platform Design,
Design Systems, and UX Strategy

Aya is a brilliant designer and creative individual. She has an innate ability to bring people together and motivate teams to serve users in the most innovative ways possible. Aya has a never ending stream of thought-provoking and solution-oriented ideas to benefit users. Collaborating and problem solving with Aya is always fun, energetic and productive; she is a crucial part of our team, solving extremely complex design problems and having knowledge of all aspects of product design and development.

Ann Everett
User Experience Researcher Driving UX strategy with actionable user-centered insights